New Brighton Creative Futures signs the Armed Forces Covenant

New Brighton Creative Futures CIC is proud to have formally signed the Armed Forces Covenant, joining thousands of organisations across the UK in pledging our support for serving personnel, veterans, reservists, and their families.

The Armed Forces Covenant is a national promise — a commitment shared by government, businesses, and communities — to ensure that those who serve or have served in the Armed Forces, and their families, are treated fairly and with respect in the communities they protect.

By signing the Covenant, we recognise the vital contribution that members of the Armed Forces community make to our country and our local area. As part of our ongoing work in arts, culture and regeneration, we will use creative projects to highlight their stories and contributions, and to strengthen connections between the Armed Forces and our wider community.

Our commitments include:

  • Honouring the Armed Forces community through public art and storytelling.

  • Creating opportunities for veterans and reservists within creative, volunteering, and educational projects.

  • Supporting Armed Forces families through inclusive community and cultural initiatives.

  • Collaborating with local cadet groups and youth organisations on creative and civic projects.

By upholding the principles of the Covenant, we aim to make sure that members of the Armed Forces community face no disadvantage in our activities, partnerships, or opportunities — and to recognise, with gratitude, those who have given the most.

“This signature isn’t symbolic — it’s a promise to keep our work open and welcoming to those who’ve served, and to reflect their contribution in the art and stories that help shape New Brighton’s identity.”
Rory Wilmer, Creative Director, New Brighton Creative Futures CIC

For more information about the Covenant and how organisations can get involved, visit www.armedforcescovenant.gov.uk

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